Making a splash with better lead follow-up.
Presidential Pools faced some familiar challenges: How can I better collect leads, educate leads who aren't ready to buy and generate more revenue from my existing customers?
Owner Ken Chandler found the answer in Infusionsoft. He uses web forms to collect leads on his website. And instead of following up manually with every lead, Ken has a preset series of emails that trigger automatically when a lead comes in, saving him time and increasing his conversions. Plus, lnfusionsoft's social tools enable Ken to easily share promotions on Twitter and Facebook.
Thanks to Ken's new lead follow-up and customer upsell campaigns in Infusionsoft, Presidential Pools is now swimming in new leads and generating even more revenue from existing clients.
Presidential Pools
Case Study
Location:
Gilbert, AZ
Owner:
Ken Chandler
Employees:
11
Industry:
Professional Services
Key Results:
Quadrupled new leads
Lead close rate increased 2-3 times
Upsell campaign generated $100k
